Here are some thoughts I penned some time back about the waning art of written communication (more later)….

How often have you met someone who seemed intelligent and articulate in conversation, but who in writing couldn’t string a coherent sentence together?

The truth is that we judge people by the quality of their written communication. Email has made it possible to access a vast number of people in no time at all. Bash out a message and you can send it off to thousands of readers. If it is badly written, poorly constructed and littered with grammatical and spelling errors, your credibility is damaged, even if slightly. It shows lack of care or poor schooling.

On the other hand, send out a message that is brief, simple, elegantly crafted and devoid of errors – and you will be taken seriously. Your star will shine.

Those who aspire to senior office in any organisation had better know how to write – and to write well.