The lost art of written communication: Part 2
Here we continue with some tips on written communication. You can find Part 1 here. Sloppily written communication reflects poorly on the writer. Unfortunately, grammar […]
PR
How to write a newsletter
Most companies will tell you that 80% of their business comes from 20% of their customers. This is the 80-20 rule, also known as Pareto’s […]
Headlines that grab
The job of the headline writer is to capture the essence of the story in a few words. The headline sells the story. Some people […]
The lost art of written communication: Part 1
Here are some thoughts I penned some time back about the waning art of written communication (more later)…. How often have you met someone who […]